GBP Optimisation Blog

Practical guides for tourism businesses.

Visibility

Why Your Safari Lodge Is Invisible on Google Maps

The 6 most common GBP failures and how to fix them.

Reviews

Reviews: The #1 Ranking Factor Most Lodges Ignore

Build a consistent review engine for local search.

Photos

Photos That Rank on Your Business Profile

What to upload, how to upload it, what to avoid.

Local SEO

NAP Consistency: The Hidden SEO Killer

Why inconsistent info kills your rankings.